Are You Managing Your Patent Portfolio Strategically?

[This post was originally published February 2, 2018, on LinkedIn by Jeff Holman.]

How many times have you found yourself scrutinizing your budget for opportunities to save money, control costs, and optimize productivity? You might find a way to save $100 on travel or $15 on office supplies, because you can easily evaluate the cost/benefit analysis of these expenses.

When it comes to your legal costs, do you find yourself making decisions with very little ability to articulate the benefits you’re obtaining? In terms of your patent portfolio, can you articulate the specific objectives of your portfolio? Or do you just assume you are “protecting” your inventions, because your outside counsel tells you what everyone else is doing, without a clear understanding of what “protecting” really means?

Continue reading “Are You Managing Your Patent Portfolio Strategically?”

Defining Strategy

[This post was originally published April 5, 2017, on LinkedIn by Jeff Holman.]

There are a lot of different definitions of strategy. Go ahead and search the internet–you will find an endless list of strategy definitions. Some of them are similar to one another, while others are wildly differenty. My abbreviated definition of strategy is the alignment of actions with objectives. Building on this abbreviated definition, I propose every viable definition of strategy must include at least four basic components.

Continue reading “Defining Strategy”