Economic downturns can be devastating. The current situation with COVID-19 certainly is. The recent earthquake and aftershocks in Utah didn’t ease the anxiety levels any.
Continue reading “COVID-19 is a (Devastating) Opportunity to Connect and Collaborate”Use these Four Factors to Assess Your Business Strategy Profile
Every business exists for a purpose. Usually, that purpose is to make money. However, making money is not a business strategy. Selling products or services is not a strategy, either. It is entirely possible to run a business by selling products or services to make money, without having a strategy in place. It is possible, but it is dangerous because the business will be reactive to customers, competitors, and other market forces, instead of proactively driving toward a specific posture within the competitive landscape.
Continue reading “Use these Four Factors to Assess Your Business Strategy Profile”How to Predict IMPACT
[This post was originally published August 9, 2017, on LinkedIn by Jeff Holman.]
Lately I’ve been thinking about impact. How can a company predict the impact its products or services will have on customers?
Continue reading “How to Predict IMPACT”“Who are we, if not measured by our impact on others?” Carl Sagan